Archive for the ‘Pay-Per-Click’ Category

If you can make it there…you can see us at booth 325

Posted on September 30th, 2010 in Events, Pay-Per-Click, Search Specialist | No Comments »

We'll be at SMX East in New York City from October 4-6, 2010. Our booth (number 325!) will include representatives from Google AdWords, AdSense and Analytics, Mobile Ads, TV, YouTube and Webmaster Tools. In addition, we have speakers in 9 sessions or workshops, including: Othar Hannson , Senior Staff Software Engineer, on "Google Instant’s Impact On SEO & User Behavior" Jeremy Hylton , Software Engineer, on the panel "The Real Time & Social Search Landscape" Jesse Haines , Group Marketing Manager, Google Mobile Ads, on the panel "Mobile Search Ads" Baris Gultekin , Group Product Manager, Google AdWords, on "Google's Keyword Research Tools" Be sure to enter the discount code smx10google to save 10% on the cost of your event pass. Posted by Amanda Matuk, Events Team

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If you can make it there...you can see us at booth 325

Speed check: Visit us at Shop.org to test your e-commerce site

Posted on September 24th, 2010 in Enterprise Search, Events, Industry Resources, Pay-Per-Click | No Comments »

Did you know that a user spends an average of just eight seconds on a website before deciding whether to stick around (Marketing Sherpa)? If you’re an e-commerce site, this means you have to be faster than Usain Bolt - the world record-holder for the 100m dash. Next week, find out how Google can help you capitalize on those eight seconds and improve your online shopping experience. Visit the Google Commerce Search team at Shop.org’s Annual Summit , held in Dallas, Texas from September 27 - 29. If your organization plans to attend the show, be sure to visit Google in Booth #120 and attend the Big Ideas session Wednesday at 12:45 PM featuring Nitin Mangtani of Google Enterprise, who will be speaking about search insights for today’s e-commerce technology. The Google Commerce Search team will be joined by Product Search, AdWords, and the Google Affiliate Network. We can’t wait to show you the many different ways we can help your business. Posted by Guillaume De Zwirek, Google Commerce Search team

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Speed check: Visit us at Shop.org to test your e-commerce site

AdWords Campaign Experiments – global roll-out and API support

Posted on September 15th, 2010 in Pay-Per-Click, Search Specialist, Tools | No Comments »

We're pleased to announce that AdWords Campaign Experiments (ACE) has begun rolling out globally. Whether you're looking to assess the impact of new keywords, different bids, or a new landing page, ACE lets you run split test experiments that deliver valid impact measurements regardless of changes in demand, competitor movements, or other sales and marketing activity that can complicate traditional before-and-after measurement approaches. In addition, ACE is now supported in the AdWords API so developers can begin integrating this valuable feature into their AdWords applications. Visit the AdWords API blog for a quick snapshot of what’s available and stay tuned for a deeper dive on ACE for developers coming soon. For additional information on ACE, check out the complete post on the Inside AdWords Blog and visit the Help Center FAQ . Not seeing it yet in your Campaign tab under settings? Hold tight - users outside the US should see it in a week or so. Posted by Mark Martel, Product Marketing Manager

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AdWords Campaign Experiments - global roll-out and API support

Yahoo Japan spurns Bing in favor of Google search – Computerworld

Posted on July 27th, 2010 in Pay-Per-Click | No Comments »

Moneycontrol.com Yahoo Japan spurns Bing in favor of Google search Computerworld IDG News Service - Google has secured a deal to provide search results and related advertising to Yahoo Japan, Japan's most popular Web ... Yahoo! JAPAN, Google announced the adoption of search advertising and search ... White Hat News Yahoo Japan Strikes Google Tie Wall Street Journal Is Yahoo Japan poised to switch to Google Search? CNET (blog) News Live (blog) ?- Kyodo News ?- Technologizer (blog) all 185 news articles??

6 Yahoo Japan spurns Bing in favor of Google search   Computerworld

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Yahoo Japan spurns Bing in favor of Google search - Computerworld

Google cuts ties with 2 Chinese advertisers – AsiaOne

Posted on July 26th, 2010 in Pay-Per-Click | No Comments »

Reuters India Google cuts ties with 2 Chinese advertisers AsiaOne "Many advertisers still trust Google's advertising network so we will continue to do business with them," he said. But he also said that his company does ... Google reportedly cuts ties with two China clients MarketWatch Google ends ties with two Chinese advertisers AFP Google cuts ties with two domestic advertisers China Economic Review V3.co.uk ?- Economic Times ?- Business Wire (press release) all 76 news articles??

6 Google cuts ties with 2 Chinese advertisers   AsiaOne

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Google cuts ties with 2 Chinese advertisers - AsiaOne