Internet Advertising Pioneers From Yahoo!, Google and MySpace Join Board of ... Marketwire (press release) Rajaram was also the product lead for a number of acquisitions for Google , including DoubleClick (display advertising /ad serving), AdScape (in-game ... and more??
Read this article:
Internet Advertising Pioneers From Yahoo!, Google and MySpace Join Board of ... - Marketwire (press release)
For those of you who use the AdWords API , we wanted to remind you that on April 22, just 30 days from today, most v13 services will be turned off. Visit the AdWords API blog to learn more about what's changing and how to migrate your application to the new AdWords API. Posted by Jason Shafton, Product Marketing Manager
Here is the original post:
30 days until AdWords API v13 sunset
From the Nielsen Company: PRODUCT CATEGORY AD SPENDING Spending by the top ten product categories was down 9.5% in 2009. The automotive industry was the top category with over $8 billion spent last year. Pharmaceutical, Quick Service Restaurants, and Department Stores were next on the list, with each category showing year-over-year gains. Top Ten Product Categories, by Ad Spend While the Automotive category will remain the top Ad spending category, I doubt it will ever return to 2008 spending levels.
See the article here:
Top Ten Product Categories By Ad Spend